Message posted on 25/04/2024

Call for Papers - Panel 40 - WAU Congress 2024, Johannesburg, South Africa, 11th – 15th November

Dear Colleague,

we’re very excited to share with you the Call for Papers of our hybrid panel, co-sponsored by IUAES Anthropology and Education Commission and by IUAES Documentation Commission, at the World Anthropological Union (WAU) Congress 2024.

PN40 “Anthropology and creativity: reaching new audiences”

The conference will take place in Johannesburg (South Africa) and online from 11th to 15th November this year.

Please find the panel description at the following link and below If you would like to submit an abstract, you can click here:

Deadline for submitting a paper: 13 May 2024

We look forward to meeting you online or in Johannesburg next November!

Warm wishes,

The Panel Convenors,

Giovanna Guslini, Formely of the Italian Ministry of Education, University and Research

Mary J. Hallin, University of Nebraska at Omaha

Lukasz Kaczmarek, Adam Mickiewicz University in Poznan


“The World Anthropological Union (WAU) is an inclusive, cooperative forum that invigorates transnational anthropologies. WAU is the interface that unites the missions of the IUAES and the WCAA, galvanizing person-to-person international dialogues and stimulating cooperative exchange among anthropological associations. As a member of the ISC and the CIPSH, WAU represents the ethical and scientific values of the field as the discipline's primary international organization”


Formely of the Italian Ministry of Education, University and Research, Italy

Presence: Face to Face/ On Site

Mary J. Hallin

University of Nebraska at Omaha, United States of America


Lukasz Kaczmarek

Adam Mickiewicz University in Poznan, Poland

Presence:Face to Face/ On Site

IUAES Affiliation: Anthropology and Education

IUAES Affiliation: Documentation KEYWORDS:

communication, new audiences, anthropology across disciplines, inter/transdisciplinarity, creativity ABSTRACT:

In this panel, we want to create a space for discussing different creative forms of communicating anthropology to new audiences of non-anthropologists and working across disciplines. This includes examining modes of communication and language to facilitate understanding of anthropological knowledge and perspective by the public and media. How do we make anthropology relevant to those outside the discipline? Anthropology has long been exploring new topics, forms of action, and expression. These explorations require working across disciplines and entering into relationships with new interlocutors. To reach out to new audiences and implement public anthropology, many anthropologists are trying to make jargon understandable and to “translate” academic language into one that can be easily figured out by non-anthropologists. A more attractive and engaging way to communicate is often more suitable for non-professionals, and so professionals have to invent how to amuse, intrigue, surprise, discover, and excite through new creative ways. They also understand that it is essential to know better these new audiences, their contexts, expectations, habits, curiosities, interests, and backgrounds. Anthropologists, working across disciplines, collaborating with colleagues within and outside the university, and interacting with the public, then need to define a common creative space of experimentation, creativity, innovation, and production. Thus they can talk about anthropology and concretely show its outputs, using also the different languages of communication and expression of multiple disciplines. Writing stories, painting, acting out a play, composing songs or poems, running an experiment in the lab, creating a robot, drawing cartoons, or taking photographs and videos are just a few examples that can be inspired by fieldwork. Talking to the media, participating in television broadcasts, organising events for school students, parents, and teachers, writing for magazines and newspapers, telling stories or composing biographies, making yourself available for interviews, designing itineraries for exhibitions, providing accessible materials in museums, involving policymakers, raising awareness through social media and film-making are just some of the ways to make anthropological perspective available to everyone and able to shape public debates. In this panel, we would like to share our knowledge, experience, and outputs on the opportunities, methods, techniques, and tools that anthropologists can use to develop innovative ways to exchange their knowledge and collaborate with non-anthropologists. The anthropologist can attract and engage non-professional audiences in the practice of different cultures, build a link between the academic world and society and finally enhance the figure of the anthropologist among those who still ignore her/his role in today's society. We invite papers that propose new modes of expression and new audiences, as well as those describing experiences in such directions and discussing their actual and possible consequences for anthropology. Creative modes of translating and collaborating with diverse audiences can enrich cross-cultural and interdisciplinary collaborations.

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